Samsung Promotes Eragon on Mobile Phones

Nov 21 2006, 4:00am CST | by Luigi Lugmayr

Samsung Electronics partners with Twentieth Century Fox to promote the fantasy film Eragon on their mobile phones in Europe.

When I first read Samsung's press-release, I thought they would be releasing the movie on their mobile phones as Nokia did with Mission Impossible III on the Nokia N93 a couple of weeks ago. But Samsung is just promoting the movie with content like trailers, screen savers and a quiz.

Samsung picked the fantasy flick Eragon, which will be in cinemas mid-December world-wide. The film features actors Jeremy Irons, John Malkovich, Robert Carlyle and Sienna Guillory. More details in this Samsung press-release. See also the official Eragon movie site.

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Luigi Lugmayr
Luigi is the founding chief Editor of I4U News and brings over 15 years experience in the technology field to the ever evolving and exciting world of gadgets. He started I4U News back in 2000 and evolved it into vibrant technology magazine.
Luigi can be contacted directly at ml@i4u.com. Luigi posts regularly on LuigiMe.com about his experience running I4U.