LG releases the Details on Prada Phone

Jan 18 2007, 5:20am CST | by Luigi Lugmayr

LG officially announces the Prada Phone. Word about a Prada mobile phone appeared early December.

Similar to the Apple iPhone the Prada Phone is also an all touch-screen mobile phone. The LG KE850 is of course all Prada black and features grey and white minimalist user interface. I like Prada 's minimalist fashion style that is why the look of the Prada Phone also is attractive to me. Others might say it is too boring.

Prada's involvement apparently really was more than just slapping their logo on the phone. LG says that Prada was involved in exterior aesthetics, user experience, ring tones, pre-loaded content, mobile phone accessories and the exclusive leather case.
Features of the Prada phone include 2MP camera with Schneider-Kreuznach lens, video player, document viewer, mp3 player, microSD card slot, Macromedia Flash UI, EDGE Tri-Band (900/1800/1900) and Bluetooth 2.0.
The measurements are just 98.8x54x12mm. The Apple iPhone measures 115x61x11.6mm. This means the Prada phone is quite smaller in volume compared to the Apple iPhone.

The PRADA Phone by LG will be available with prices starting from 600 Euros in mobile dealerships as well as selected PRADA stores in the UK, France, Germany and Italy as of late February, 2007, followed by countries in Asia such as Hong Kong, Taiwan, and Singapore from late March, 2007. The Korean version of the phone is scheduled to launch in the second quarter of 2007.
There is no launch date set for the United States, but I still rather would get the Apple iPhone. It is bigger, but has more tricks up its sleave.

LG releases the Details on Prada Phone Technology News, Electronics Buy Guide and Gadget Review

More details in this LG press-release. See also the LG Prada site.

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Luigi Lugmayr
Luigi is the founding chief Editor of I4U News and brings over 15 years experience in the technology field to the ever evolving and exciting world of gadgets. He started I4U News back in 2000 and evolved it into vibrant technology magazine.
Luigi can be contacted directly at ml@i4u.com. Luigi posts regularly on LuigiMe.com about his experience running I4U.