Today, Joost announced that Turner Broadcasting will begin to distribute content on Joost from its well-known brands and properties, including Adult Swim and CNN.
Additionally, programming from Hasbro, the NHL, Sports Illustrated and Sony Pictures Television will be available on Joost later this month.
Today also marks the commercial availability of Joost and existing beta testers now have open invitations to invite anyone to join Joost.
Joost has signed ad campaigns from more than 30 advertising partners. Ads will begin to run on Joost this month.