UK Mobile Gaming Overthrows Ringtones

Posted: Jun 5 2007, 3:00am CDT | by , Updated: Aug 11 2010, 2:10am CDT, in News | Mobile Phones


UK mobile gaming overthrows ringtones
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For the first time ever, March saw monthly sales figures of mobile gaming exceeding those of ringtones in the United Kingdom, according to a GfK M2 report. Though it has yet to receive a significant amount of coverage in media outlets, mobile gaming is making its mark in the industry.

In March, over £83 million was spent on mobile games, compared to £76 million for ringtones. Even more surprising is how well mobile games are outselling music downloads. Cell phone-powered music downloads only raked in about £23 million during March.Mobile video spending for the month was around £11 million, with cell phone wallpapers just behind it at £10 million. The operators themselves account for about 90% of all mobile games. The other 10% would be, for example, if you buy a mobile game online and then download it to your cell phone.

This is also significant because of the constant growth seen in this market. It seems like a hot time to get into mobile gaming.

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The Author

<a href="/latest_stories/all/all/2" rel="author">Luigi Lugmayr</a>
Luigi Lugmayr () is the founding chief Editor of I4U News and brings over 15 years experience in the technology field to the ever evolving and exciting world of gadgets. He started I4U News back in 2000 and evolved it into vibrant technology magazine.
Luigi can be contacted directly at




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