Filed under: News | Home Entertainment
Mar 27 2008, 9:49am CDT | by Shane McGlaun
"The outlook for streaming media has never been brighter. Questions surrounding consumers' willingness to pay for content have been dispelled by satellite radio and iTunes," says Robert Rosenberg, Insight Research president. "The forecasts that we present are conservative and in line with current performance. If, however, per-stream costs drop faster than anticipated, we have quicker acceptance of IPTV, or improvements in 3G delivery take place faster than expected, it could blow the doors off of our forecasts, propelling this industry into explosive growth," Rosenberg continues.
Insight bases the claims on four market drivers including license issues, broadband access, mass market demand and enterprise usage. It will probably be safe to say that the recently closed FCC auctions for the 700MHz spectrum will help these services reach the projected amounts if broadband becomes more readily available for consumers.
Via Insight Research
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Shane McGlaun
Leading our review center, Shane knows technology inside out. His
extensive experience in testing computer hardware and consumer
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Shane can be contacted directly at shane@i4u.com.
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