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Volkswagen Super Bowl 2013 Ad Teaser is a Viral Failure?

Jan 25 2013, 3:39am CST | by , in News | Super Bowl

Volkswagen Super Bowl 2013 Ad Teaser is a Viral Failure?
 
 

The highly anticipated Volkswagen Super Bowl 2013 ad teaser titled Sunny Side was released yesterday. The number of views barely got over the 100,000 mark. VW's 2012 Super Bowl ad teaser "The Barkside" had 3 million views within 48 hours.

The highly anticipated Volkswagen Super Bowl 2013 Ad teaser video has been released yesterday. In the spot Volkswagen features well-known YouTube celebrities, all of whom could use a little cheering up, singing to "C'mon, Get Happy" with reggae artist Jimmy Cliff.

The VW Super Bowl 2013 Teaser has a neat concept featuring famous Youtube videos and then bringing them all together to sing C'mon, Get Happy song on a field.

But it looks like neat is not good enough to make the video viral. Only about 100,000 have viewed the VW teaser ad so far. Maybe it is too early to call it, but Volkswagen's 2012 teaser had 3 million views after two days. The brute force Mercedes Kate Upton Ad has already reached over 4m views after 4 days. Unless something unexpected happens, the Merceds-Benz Super Bowl 2013 Ad teaser will win the race. Watch the Volkswagen Super Bowl teaser video below. You can join the conversation using #GetHappy on Twitter and visit vw.com to download the exclusive music track. 

See also our Super Bowl 2013 Dates and Facts Guide.


The Super Bowl 2013 will take place on Sunday, February 3, 2013 in New Orleans. Our traditional Super Bowl Ads for Geeks Guide will again feature full coverage of the Super Bowl Ads ahead and during the Super Bowl XLVII (superbowl 2013).

You will also be able to watch Super Bowl 2013 Ads here as soon as they are revealed. Many Super Bowl 2013 ads will be released well before the Super Bowl game day. See all confirmed Super Bowl 2013 Advertisers and the latest Super Bowl 2013 Ads announcements.

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