Jan 30 2013, 2:14pm CST | by Luigi Lugmayr
Two days ago we reported that the initial SodaStream Super Bowl 2013 Ad got banned by CBS. Now SodaStream has released this commercial online. Watch it below. There is no official reason why this ad was banned. It has clearly though something to do with competitor slamming.
The home soda makers SodaStream are competing with the big soda makers Coca-Cola and Pepsi. SodaStream advertises with the angle that you do not need bottles and cans with SodaStream. Pepsi and Coke would therefore harm the environment. SodaStream is even throwing out a specific number of bottles that could have been saved on Game Day.
I find the ad not particularly outstanding. So it is not a big miss. SodaStream will air another version of an older ad that I assume will not have direct Pepsi and Coca-Cola references.
Check out our Super Bowl 2013 FAQs for all the important information about the Super Bowl 2013.
The Super Bowl 2013 will take place on Sunday, February 3, 2013 in New Orleans. Our traditional Super Bowl Ads for Geeks Guide will again feature full coverage of the Super Bowl Ads ahead and during the Super Bowl XLVII (superbowl 2013).
You will also be able to watch Super Bowl 2013 Ads here as soon as they are revealed. Many Super Bowl 2013 ads will be released well before the Super Bowl game day. See all confirmed Super Bowl 2013 Advertisers and the latest Super Bowl 2013 Ads announcements.
Luigi Lugmayr (Google) is the founding chief Editor of I4U News and brings over 15 years experience in the technology field to the ever evolving and exciting world of gadgets. He started I4U News back in 2000 and evolved it into vibrant technology magazine.
Luigi can be contacted directly at email@example.com.
blog comments powered by Disqus