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Microsoft implants Wi-Fi hotspots on Forbes' magazines to promote Office 365

Apr 30 2013, 2:22am CDT | by , in News | Technology News

 Microsoft implants Wi-Fi hotspots on Forbes' magazines to promote Office 365

Oh the things that companies do just for the sake of marketing. Microsoft brilliantly added tad Wi-Fi hotspots to a few copies of Forbes' magazine to promote Office 365.

Apart from its "usual" features and insights, the first week edition of Forbes magazine for the month of May seem to have a special added feature. Microsoft is reportedly promoting the latest Office 365 with an added twist: turning the magazines into Wi-Fi hotspots. The May 6, 2013 issue of Forbes magazines came with a custom 4-page insert complete with a Wi-Fi router inside. Isn't that sweet?

A member of the Slickdeals forum, handle BigMacG4, first drew attention to the unusual copies of Forbes magazine. A Microsoft spokesperson later confirmed to Mashable that the first week of May edition of magazines were Wi-Fi capable. 

However, only a limited amount of copies were sent to a selected number of tech and business professionals. Those who received the special issue of the magazine with the custom 4-page insert can enjoy up to 15 days of free Wi-Fi. The router works as a Wi-Fi hotspot together with the use of T-Mobile.

The router can reportedly support up to five devices at a time satisfactorily with its Wi-Fi hotspot capability. But like other routers, the special edition Wi-Fi router needs to be charged to enjoy connection. Around three hours of free Wi-Fi can be used with each full charge.

Source: Mashable

 

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