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Apple not Reaching 2.8 Billion Potential iPhone Customers

May 6 2013, 8:58am CDT | by , in News | Apple

Apple not Reaching 2.8 Billion Potential iPhone Customers

Apple's carrier conditions prevent the company to sell iPhones to about 2.8 billion customers says analyst.

Apple's fortune is seen highly connected with the success of the iPhone. iPhone sales have been under scrutiny lately. A new report on Bloomberg makes an interesting observation. Apple has not access to about 2.8 billion smartphone customers as deals with several large global carriers are not in place.

Among them are China Mobile, the world's biggest carrier and NTT DoCoMo, Japan's largest carrier. Apple has agreements with about 240 carriers to sell the iPhone. Apple's demands are high and carriers need also have the appropriate infrastructure.

In this context the new rumored low-cost iPhone could become the key to unlock these 2.8 billion potential iPhone customers. Apple is likely offering less demanding distribution deals for carriers to bring the low-cost iPhone to the masses.

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