The costs in damaging lawsuit bills amount to $53 million for Apple. Its iPhone water seepage lawsuit has cost it quite a fortune. Apple has agreed to pay the money for its failure of warranty.
Apple Incorporated has finally given in and shelled out the $53 million it owed in a court case. The issue was the harm caused by water to certain devices. According to Bloomberg, Apple had not given a fair warranty on the iPhone and iPod Touch. The case had reached the judges two years back.
Don't Miss: Super Bowl 2017 Ads
While The Wall Street Journal reported that there were 153,000 people who had filed the lawsuit against Apple and apparently they won. Among these people were users of many classy devices that had been sold by Apple. Most of them were disgruntled over the weaknesses and faults in the technological contraptions. . They had been bickering since a long time with Apple but to no avail. Now each of them can expect to get paid $200 for the damaged goods. While Apple did give a modicum of guarantee for the products, it also claimed that the users had damaged the iPhones and iPods through negligence. Besides, Apple had a policy according to which any harm from a liquid to the product would be a liability for the consumer alone.
Most of the products that had been damaged belonged to the previous generation. The issue was a liquid indicator tape which when activated showed proof of water seepage into the product. This had been positive in most of the cases. However, 3M which was responsible for making the tape had later on said that it was active under the influence of humid conditions too. That complicated matters. Apple has now changed its policy regarding the tape. As of now, Apple has been ordered to put an ad in the newspaper asking for anyone in possession of its damaged goods to step forward and claim a right to financial compensation. The more the number of people who turn up, the less each will get. For now it’s not sure how much will be given out per head.
The issue of damaged goods has worried the public a lot since the rise of consumerism. Many big brands have lost their repute thanks in no small part to defective products that had to be taken back later on. As a final solution, if all else fails, there is always the tool of a money back guarantee. While this works sometimes it is too little too late. In case of Apple the recognition of a fault that lay at the producer’s end came as a belated shock.