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Apple is in Talks to Acquire Microsoft Kinect Maker 'PrimeSense' for $280M

Apple is in negotiations with Israeli fabless semiconductor firm, PrimeSense, for its acquisition. With this $280 million deal, Apple will add 3D body sensors in its products.

Jul 16 2013, 5:17am CDT | by

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Apple is in Talks to Acquire Microsoft Kinect Maker 'PrimeSense'

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Apple is in Talks to Acquire Microsoft Kinect Maker 'PrimeSense' for $280M

Apple is in Talks to Acquire Microsoft Kinect Maker 'PrimeSense'

Get ready folks to experience new 3D Apple TV interface in your living room soon. Apple is reportedly in talks to buy the specialist motion controller company PrimeSense. Some recent reports by an Israeli publication Calcalist(via 9to5Mac) claims that Cupertino based firm is looking to acquire the fabless semiconductor company which has made the first Microsoft Kinect sensor technology. The acquisition amount reported is in between $280 to $300 million. Apple is in constant negotiation with Israeli 3D body sensor company. And it is also said that PrimeSense executives' delegation also visited Apple's hardware manufacturing offices in this regard.

According to past reports, Apple is allegedly working on 3D gesture interface and it has an IP license for that from an outside firm. Now it looks like that Apple is thinking to build its own 3D technology by acquiring the whole firm. With the help of this acquisition, Apple will offer 3D gesture interface for its living room TV. Apple will be able to add motion controls and hand and body movements sensors in its devices.

Image Credit: Getty Images


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Update: 2

PrimeSense denies Acquisition Rumors

According to TechCrunch, PrimeSense says that Apple is not in acquisition talks.

Jul 16 2013, 8:59am CDT


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<a href="/latest_stories/all/all/20" rel="author">Sumayah Aamir</a>
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