Apple is on top of its game. Its iPhone 5C could become the biggest-selling brand in the Chinese market. The affluent in China love to own such handsets from Apple.
Provided that the iPhone 5C gets sold for $400 per handset in China, Apple could become the top contender in the Sino-sphere. One other condition for these plans to go as per schedule is Apple’s pact with China Mobile. Via this route its shares could grow by 19.3%. This would surely make it the #1 player in China. This worldly prophecy was made by Katy Huberty of Morgan Stanley. An AlphaWise Survey of over 2000 people who possessed mobile phones showed this trend. The proposed cost price was reasonable and accessible to the modestly well-off in China. And the TDD-LTE version, which was on the same phase as China’s 4G technology, would surely add to the glitter the offer exuded.
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There are a few factors that will drive the growth in sales of this smart phone in the Chinese sector of influence. Firstly, the estimate that China’s middle class has made regarding the price of this device is more than the actual price which will be on the sales tag in the future. So that will be a pleasant surprise. Diametrically opposed to this pattern were the expectations for the Samsung S4 Mini and HTC One Mini which reached far above the satisfaction index in reality. Furthermore, more people will be willing to buy the handset if it is compatible with 3G and 4G networks. These facts would make Apple the market leader in China, way ahead of Samsung.
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