Following the launch of the nifty embedded posts feature on a slew of publishers weeks ago, Facebook is finally rolling it out to virtually everyone.
Announcing the good news over its official blog, Facebook's Dave Capra says that the previous invite-only launch enabled them to work on a couple of enhancements which are now available for all. One of the enhancements Capra mentioned is in-line video playback. This basically means that embedded videos can now play directly on sites, which is cool by the way.
The social network is also adding the capability to access embedded codes from embedded posts. Users can do that by clicking the drop down section beside the "Like Page."
Of course, Facebook owes a lot of its traffic to its billions of users on mobile devices. So, today, the embedded posts are also now optimized for mobile experience. Capra says that they were able to reduce the width of embedded posts to better fit on smaller screens. They've also improved the buttons a bit so that users can tap on them easily.