Is this the next big trend? Soup packs for your coffee machine. Campell's has partnered with Green Mountain Coffee Roasters to bring you K-Cup Soup for your Keurig machine.
Campbell Soup Company and Green Mountain Coffee Roasters announced Campbell’s Fresh-Brewed Soup K-Cup packs for Keurig machines. Campbell’s Fresh-Brewed Soup uses proprietary Keurig manufacturing expertise to seal in the ingredients’ peak flavor, and Keurig’s single-serve knowledge to release an authentically delicious, perfectly-portioned snack.
Combining the trusted properties of a Keurig Brewed K-Cup pack and Campbell’s savory recipes, Campbell’s Fresh-Brewed Soup will deliver a flavorful hot broth through the ease and convenience of the Keurig brewing system. Campbell’s Fresh-Brewed Soup consists of a broth K-Cup® pack and an included packet of dry pasta and vegetable blend garnish. Consumers simply brew a broth K-Cupn pack over this garnish to create a satisfying snack in minutes.
The companies expect to launch three varieties of the new soup, including Homestyle Chicken Broth & Noodle, in 2014. They also expect Campbell’s Fresh-Brewed Soup will be offered in the same aisles and retail sections of stores where Keurig Brewed K-Cup pack varieties are sold.