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Microsoft is Planning to Return at International CES 2014

Oct 4 2013, 5:15am CDT | by , in News | CES

Microsoft is reportedly planning to come back at US's biggest tech show CES 2014 that will held in Las Vegas from 7-10 January. But no Tech Titans keynote address is yet scheduled for Microsoft.

Microsoft is Planning to Return at International CES 2014
Microsoft Booth at 2012 International CES- Getty Images
 
 

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Microsoft is Planning to Return at International CES 2014

Microsoft is Planning to Return at International CES 2014
Steve Ballmer's surprise appearance at Qualcomm's keynote event at 2013 CES - Getty Images

The biggest US tech show will start next year on January 7 till January 10th. International CES 2014 has many big tech names on its list. Intel and Audi have already announced to deliver Tech Titans keynote address at CES 2014. But the missing big name is Microsoft.

Now the host of CES tech show, Gary Shapiro, president of the Consumer Electronics Association told BBC during his London visit that Microsoft returns to CES. He said, "Microsoft is officially back in the International CES. They are taking out significant space in meeting rooms - it's actually a larger presence than I believe they have ever had. Microsoft will have to make the decision who the rooms are open to or not, but I imagine they're very open to the press. We have had a tremendous partnership [with Microsoft] going back to the very beginning. You know, we had one little blip this year... but now we're happy to have them back with a physical presence."  

Many big tech names like Sony, Samsung, LG, Panasonic, Huawei and Toyota are hosting their stands and press conferences, both at tech show with many others. But search giants Google and Yahoo along with Dropbox have only booked private meeting rooms at the tech show. Apple will not be the part of this show like before. But Microsoft was that one name which gains maximum attention every year at CES trade show. But the company has decided to pull out of CES in 2012. Microsoft said that its "product news milestones" did not match with this January tech show.  

But Microsoft was not fully out of the scene last year as CEO Steve Ballmer made a surprise appearance at Qualcomm's keynote event in 2013 CES. And the tech giant has also booked some meeting rooms too at this year's CES.  

But the confirmed news by Gary Shapiro is not that much confirmed. As a Microsoft spokesman told BBC that "Just like last year, we will be using CES 2014 to meet with key partners and customers." We will wait for an official confirmation by Microsoft.

 

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<a href="/latest_stories/all/all/20" rel="author">Sumayah Aamir</a>
Sumayah Aamir (Google+) has deep experience in analyzing the latest trends.

 

 

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