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Netflix allegedly negotiating with U.S. cable companies for possible set-top box app

Oct 13 2013, 10:40pm CDT | by , in News | Home Entertainment

Netflix allegedly negotiating with U.S. cable companies for possible set-top box app

Netflix may soon land on your cable boxes, that is if a report from the Wall Street Journal is true. According to the Journal, the popular on-demand Internet streaming service is holding talks with Comcast and Suddenlink to allow its service to be made available on their corresponding set-top boxes.

It's worth noting that Netflix already made lucrative deals with European cable companies, Virgin Media and Com Hem, last month. Sources said that the negotiation is in its early stages and that "no deal is imminent."

One hindrance to the deal though, according to sources, is that Netflix is insisting the use of its Open Connect content delivery network to be used on set-top boxes, should the deal closes. Cable companies so far have doubts about using the technology for fear of spoiling Netflix and other Internet streaming services.

The parties involved have yet to comment on the report.

Source: Wall Street Journal

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