Newsweek returns to print

Dec 4 2013, 8:47am CST | by , in News | Technology News

Newsweek returns to print

From link to ink: Newsweek announces its return to printing magazines.

Popular American news magazine, Newsweek, already made its transition from ink to link early this year. But Newsweek editor-in-chief, Jim Impoco, said in an interview on Tuesday that Newsweek will resume printing magazines.

The former New York Times editor also said that Newsweek will now depend more on subscribers than advertisers. "It’s going to be a more subscription-based model, closer to what The Economist is compared to what Time magazine is," Impoco said.

It was a bumpy ride for the paper. Challenged by the Internet age, its previous owner, The Washinton Post, sold Newsweek in 2010 for $1 to investor Sidney Harman, who also inherited over $40 million in liabilities.

It didn't help that Newsweek was merged with the news and opinion website, The Daily Beast. The failed venture eventually forced Newsweek to end its magazine publication. It remained as an online magazine, until The Daily Beast Owner, IAC/InterActiveCorp, sold Newsweek to IBT Media in August this year.

IBT Media, the owner of the International Business Times, plans to attain a circulation of 100,000 on its first year.

Source: The New York Times


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