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Apple Gives Away First Freebie in '12 Days of Gifts' App 11 Days Earlier

Dec 16 2013, 9:16am CST | by , in News | Apple

Apple Gives Away First Freebie in '12 Days of Gifts' App 11 Days Earlier
Image Credit: AppleInsider

Apple has given away first free "gift to get you started," in its "12 Days of Gifts" app preview yesterday. Apple gave away Lorde's latest song "No Better" and his hit music video "Royals" on Sunday, 11 days earlier than the official start date of Apple's free holiday gift promotion.

Apple is all set to start its traditional free holiday gifts promotion on December 26th. But Apple gave a lovely surprise free gift yesterday to those who have already downloaded the '12 Days of Gifts' app. Apple gave away its first freebie via its iOS app 11 days earlier than expected. 

Apple gave away a combo download of Lorde's song/music video. "No Better" is the latest single by Lorde that was debuted in the iTunes store on Friday. This new song plus Lorde's hit music video "Royals" were being offered free by Apple on Sunday. Apple titled this freebie as "gift to get you started." And it is a good start indeed.

Apple's "12 Days of Gifts" promotion was previously available only in the Europe and Canada. But Apple will launch this free gift holiday promotion in US as well on this Christmas. This promotion will start on December 26 and ends on January 6. A free downloadable song, app, book, movie or TV show episode will be offered each day from that will remain valid for a day. Users can claim this free digital content via the "12 Days of Gifts" iOS app.

64.7MB 12 Days of Gifts app now available free to download from the iOS App Store.

Source: AppleInsider

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