Latest News: Technology |  Celebrity |  Movies |  Apple |  Cars |  Business |  Sports |  TV Shows |  Geek

Trending

Filed under: News

 

Challenges Of Buying And Selling Art Online

Dec 23 2013, 5:51pm CST | by

Challenges Of Buying And Selling Art Online

Photo Credit: Forbes
 
 

In a new title="ArtTactic podcast">ArtTactic podcast, Sean Moriaty, the new CEO of Saatchi Online, talks about the challenges facing the ever increasing number of e-commerce platforms selling art. One rather obvious challenge is the relatively low percentage of global art sales that are conducted this way today:

“People estimate that less than 10% of transactions in the art world are done online, but in the same breath, people talk about how the majority of people, even in gallery scenarios, are buying art that they’ve actually seen in the form of a jpeg sent in an email from the gallerist. Much of the marketing and demand generation, so to speak, is already electronic.”

He believes that as customers get more comfortable purchasing physical items online that are delivered from all over the world, the amount of actual electronic sales should pick up, particularly as the technology and methods of access (via desktop computers, but also through tablets and smartphones) improve

It will be interesting to see if he’s right. Moriaty has only just joined the company, but is still pretty well positioned to comment, given that Saatchi Online was one of the art e-commerce pioneers, so has survived in the increasingly competitive online art market for a lot longer than most. The platform has sold the work of emerging artists since 2006, years before most online art platforms were born, and 25,000 artists are currently selling work directly on the site.

It certainly attracts a broad swathe of global buyers and sellers. Moriaty says that in the last six months, Saatchi Online has sold art from artists in over 100 countries to buyers in over 80 countries.

Follow me on Twitter or find me on Facebook.

Source: Forbes

You Might Also Like

Updates

Shopping Deals

 
 
 

<a href="/latest_stories/all/all/31" rel="author">Forbes</a>
Forbes is among the most trusted resources for the world's business and investment leaders, providing them the uncompromising commentary, concise analysis, relevant tools and real-time reporting they need to succeed at work, profit from investing and have fun with the rewards of winning.

 

 

Comments

blog comments powered by Disqus

Latest stories

George Takei came out because of Arnold Schwarzenegger
George Takei came out because of Arnold Schwarzenegger
Legendary Star Trek actor reveals why he came out. The reason is no other than Terminator actor Arnold Schwarzenegger.
 
 
Miss America 2014 Parade to Feature First Ever 3D Printed Shoes
Miss America 2014 Parade to Feature First Ever 3D Printed Shoes
Thanks to Maggie Bridges and Georgia Tech, we will see the first 3D printed shoes on the stage of the shoe parade
 
 
Vicki Gunvalson Flirting With David Beador
Vicki Gunvalson Flirting With David Beador
The Real Housewives of Orange County star Vicki Gunvalson admitted flirting with "hot" co-star David Beador
 
 
Clint Eastwood advises Harry Styles to stay fit
Clint Eastwood advises Harry Styles to stay fit
Harry Styles 'follows Clint Eastwood's advice by using exhausting military-style fitness regime'
 
 
 

About the Geek Mind

The “geek mind” is concerned with more than just the latest iPhone rumors, or which company will win the gaming console wars. I4U is concerned with more than just the latest photo shoot or other celebrity gossip.

The “geek mind” is concerned with life, in all its different forms and facets. The geek mind wants to know about societal and financial issues, both abroad and at home. If a Fortune 500 decides to raise their minimum wage, or any high priority news, the geek mind wants to know. The geek mind wants to know the top teams in the National Football League, or who’s likely to win the NBA Finals this coming year. The geek mind wants to know who the hottest new models are, or whether the newest blockbuster movie is worth seeing. The geek mind wants to know. The geek mind wants—needs—knowledge.

Read more about The Geek Mind.