WWE Network streaming service to launch for $9.99 a month
It's been a long time coming. For four years, World Wrestling Entertainment (WWE) has been working day and night on a dedicated 24/7 network. Apparently the media company was inspired by the lucrative NFL Network, which enabled the league to generate over $1 billion per annum from licensing fees and advertising. But the journey wasn't easy.
“Today is a historic day for WWE as we transform and reimagine how we deliver our premium live content and 24/7 programming directly to our fans around the world,” CEO McMahon said.
According to Variety, WWE needs around 800,000 to 1 million subscribers to break even. WWE partnered with MLBAdvanced Media (MLBAM) to build the network. For those who are unaware, MLBAM has been building live video subscription services since 2002 and is the developer of the popular MLB At Bat baseball service.
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