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Rumor: Oculus Rift Will Launch Summer 2014 For Less Than $499

Jan 10 2014, 6:11pm CST | by , in News

Rumor: Oculus Rift Will Launch Summer 2014 For Less Than $499
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Rumor: Oculus Rift Will Launch Summer 2014 For Less Than $499

Virtual reality headset Oculus Rift will launch this summer with a price tag of $499 or less based on an upcoming product that integrates the technology.

Oculus VR is demonstrating a new prototype of their virtual reality headset behind closed doors at CES (stay tuned for eyes-on impressions), but the team still isn’t talking about a release window or suggested retail price. They may not have to, however. A joint venture between Virtuix and Virtual World Web called “Holodeck v 1.0″ just made its public debut on the CES show floor, and may have tipped both release date and price for the Oculus Rift.

The Holodeck v1.0 (named after the extraordinary but fictional virtual reality experience from Star Trek) combines the Oculus Rift, the Virtuix Omni treadmill, and software from Virtual World Web to create fully immersive environments and worlds. Brian Shuster, CEO at Virtual World Web, has assured me the product will launch for $999 this summer, and will include the final, retail Oculus Rift headset.

Since the Omni treadmill retails for $499 on its own and the Virtual World Web software has a baseline cost of $0, it’s not difficult to infer that the Oculus Rift will carry a price tag of $499 or less.

I should stress that Oculus is not directly involved in this product, but encourages other developers to integrate their technology in ways exactly like this.

By the way, I’ve demoed Oculus VR’s latest Crystal Cove prototype and walked away an enthusiastic believer. Stay tuned for impressions of that and the Holodeck 1.0 this weekend.

Continue the conversation: Join me on Twitter and Facebook

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