Filed under: News | Other Stuff


Monster Drinks Face Challenges Despite High Sales

The cost price of Monster drinks has skyrocketed so that it is currently three billion dollars richer than in previous times. However, the company faces challenges despite a high sales volume. The effects on health are a major hurdle for the beverage firm.

Jan 15 2014, 4:52am CST | by

1 Updates
Monster Drinks Face Challenges
Image Credit:

YouTube Videos Comments

Full Story

Monster Drinks Face Challenges Despite High Sales

Monster drinks have made it big. They are in demand especially by teenagers and athletes who get a high from the caffeine contained within the drinks. Such is the popularity of Monster drinks that they have overtaken other challengers such as Coke. 

In fact, the execs at Coke may just be thinking of buying Monster drinks for the value they will bring to the #1 drink in the world. The deal would be a costly one though. That is because Monster drinks are on the ride of its life. It is way up there on top. 

But there is a clause somewhere in the details. The Monster energy drinks cause jittery nerves and may even have been responsible for the recent death of a teenage girl.  

The overconsumption of this speed demon among soft drinks is likely to lead to deleterious consequences. That is because the quantity of caffeine is nearly double that of the safety limit per daily basis prescribed by the FDA.

It has been reiterated time and again by doctors and health experts that energy drinks are not good for the human body. The maximum that should be tried beyond water and coffee is Lucozade. 

Meanwhile, Coca Cola has already made overtures to acquire Monster drinks. The only difference now would be that it is dead set on a takeover. 

The acquisition would come at an astronomical rate though. And it is a gamble of sorts due to the FDA controversy about its fitness for consumption.

Source: Businessweek

You Might Also Like


Sponsored Update


More From the Web

Shopping Deals


<a href="/latest_stories/all/all/20" rel="author">Sumayah Aamir</a>
Sumayah Aamir (Google+) has deep experience in analyzing the latest technology trends.




blog comments powered by Disqus

Latest stories

Sleep Problem Linked To Degenerative Brain Disease
Sleep Problem Linked To Degenerative Brain Disease
A little-known sleep disorder that causes you to act out your dreams can predict the future onset of Parkinson’s, Alzheimer’s, or another brain disease, new research shows. In fact, 80 to 90 percent of people who...
Lytro Illum Now Available for Pre-order
Lytro Illum Now Available for Pre-order
Lytro has introduced its 2nd generation light-field DSLR Illum camera Pre-order now and get the new Lytro Illum at special introductory price of $1499. Lytro Illum will hit shelves in July at regular price of $1599.
Courteney Cox Slams Rumors of “Friends” Reunion
Courteney Cox: “Friends” Reunion is Not Going to Happen
Courteney Cox slammed rumors about a “Friends” reunion on Monday on the David Letterman Show.
Jennifer Lawrence Aadopts a Bob Cut Hairstyle
Jennifer Lawrence Looks Lovely in a Bob Cut
Jennifer Lawrence was sick and tired of her earlier appearance where she had long hair. So she had them chopped off and instead adopted a bob cut hairstyle.

The Hottest Photos of Victoria's Secret Fashion Show 2013