Anheuser-Busch is kicking off a major new campaign for Bud Light at the Super Bowl 2014. The Super Bowl XLVIII marks the launch of Bud Light’s new creative campaign, “The Perfect Beer for Whatever Happens.” The campaign kicks off with two corresponding “Epic Night” units— totaling 90 seconds and telling one cohesive story across two ad blocks—featuring top celebrity surprises when they are least expected. The Bud Light “Epic Night” spots were created by BBDO.
Bud Light already released teaser videos for the Bud Light Super Bowl 2014 ad. We already featured the Arnold Schwarzenegger teaser videos. Watch below teasers for Reggie, Don Cheadle and the overview teaser for the complete 90 second Bud Light Super Bowl 2014 Ad.
The Super Bowl 2014 takes place on February 2, 2014 and will have besides the big game a huge line-up of Super Bowl ads. Fox managed to charge $4 million on average for 30 second spots. Here is another entry in the Super Bowl 2014 Ad Line-up.
Super Bowl 2014 will take place in New Jersey on February 2, 2014. The big game will be played in the Metlife stadium in East Rutherford. It will be the first outdoor, cold-weather Super Bowl. We will again bring you full coverage of the Super Bowl Ads in our Super Bowl Hub and on Super Bowl Ads for Geeks. Check out the complete list of Super Bowl 2014 Ads.
Find all the facts and answers about Super Bowl 2014 in our Super Bowl 2014 FAQs.
Watch the Super Bowl 2013 Ads online.