The anonymous messaging app Secret is to collect funds amounting to $10 million. The net worth of the startup will then have reached the $40 million mark.
Secret is not a secret anymore. The mobile application allows the young and funky to relay anonymous text messages to each other as well as a large cache of friendly connections. It is similar to Facebook in its scope as a superficial bond enabler.
But its recent fundraising campaign gathered $10 million for in-house improvements. Since change is the law of life, Secret has decided to come out in the open. Its overall worth of $40 million will help it achieve this coveted goal.
It used to be way down on the list of apps but now it is giving another fellow app named Whisper some intense competition. The startup belongs to the genre of new applications that has taken on the airwaves of the global village. And it holds great promise for future times.
Medium website states, "Secret launched a little more than a month ago, and in that brief time we have been nothing short of inspired by how people share on Secret. It’s amazing how far secrets can quickly spread, some reaching tens of thousands of people and receiving thousands of hearts. The most well-traveled secrets are are often insightful, funny, poignant, or thought-provoking, sparking unique conversations that can’t be had anywhere else."
A new version of the original app is out now. It comes with two new ways to share and discover secrets. This is a step that will be welcomed by the world of geeks and freaks that enjoy the virtual environment that is cyberspace with Netiquette.
In fact, Secret will be getting interlinked with Facebook, Twitter and several other social networks. It was founded by a very able man who served stints at both Google and Square. And the fact that Secret has gored Whisper is proof if any is needed that it is in a stage of growth.
There are certain rumors that the platform could be misused very easily. The potential for abuse and trolling not to mention cyber-bullying is there alright. Maybe greater security bulwarks and electronic dams will have to be built to ensure safety from these malcontents.
The obvious obstacle of anonymity makes for a fairly high level of unaccountability. Ultimately, the founder of Secret and his work buddies will have to pave paths that lead in new directions. It is then and only then that the startup will reach the level of some other apps that are success stories in the world.