The High Roller happens to be the tallest Ferris wheel on the face of the planet. Its setting is the Strip in Las Vegas. Being 550 feet high, it takes half an hour to make a single revolution. But the view of the ground from that high up in the sky is simply marvelous.
Many people who have been on it report a euphoric feeling of excitement and a frisson of delight. Many of them took selfies and sent them to relatives. From aboard the High Roller, a beautiful and panoramic view of the mountains and sunset surrounding Sin City is clear as the light of day.
The time was 1:00 PM and the date was March 31st when the Ferris wheel was officially opened to the public. And when night time set in the 2000 Light Emitting Diodes fitted on the High Roller flashed their brilliance on the scene.
The High Roller was brought into being thanks to Caesars Entertainment. Everybody knows that Las Vegas is famous for its gambling dens and adult entertainment. With the High Roller this aspect which Sin City is notorious for will be taken a step higher. The whole concept belongs to LINQ which is the complex where the High Roller is located.
"It's really an art piece on the Las Vegas skyline, from the dynamic lighting sequences to the overall engineering and architecture that it adds to the skyline," says Jon Gray, vice president and general manager of The LINQ. "It's a new icon that everyone, locals and tourists alike, have embraced. We've really enhanced the Las Vegas skyline."
Meanwhile, Caesars Entertainment has also built several other model buildings including a replica of the Eiffel Tower. The High Roller has a capacity of 1,120 individuals. And to think what an exquisite time these 1,120 people will be having once the Ferris wheel starts going round and round.
"It required a big anchor to really make that work," says Greg Miller, executive vice president of domestic development for Caesars Entertainment. "If you think of the history of Las Vegas, it's been hard to get people too far off the Strip. We needed something big, something audacious, almost, to compel people to come that far off the Strip."
Caesars Entertainment has made an input of $550 million in the project. And it has paid off quite well. Someone mentioned this much that riding on the High Roller was like the highest party in Vegas. How true!