Dropbox has become a black hole for apps. It has acquired two more startups, the document collaboration tool Hackpad and photo management app Loom as fundamental assets in its list of possessions.
Dropbox was a means of transferring data around between gadgets and individuals on a regular basis. Now it is looking into increasing its capacity for these actions. A series of applications are to get added to its already replete repertoire.
Besides an immense recruitment drive and money-making impetus, Dropbox is including business setups to beef up its pro-activity levels. Within the past hundred days or so, Dropbox has acquired among other things:
- photo syncronization application Loom,
- mutual document sharing platform Hackpad,
- chatter-box Zulip and
- e-reader Readmill.
These startups had about a dozen employees each when Dropbox decided to purchase them on a permanent basis. And Dropbox itself has about 700 people working for it. The amount paid by Dropbox for these mergers remains a moot point though. However, the startups followed suit without a word since the deal was in their favor.
Loom and Hackpad are the most recent acquisitions. Dropbox acquired Loom yesterday and Hackpad a day before. Loom announced the acquisition in official blog: "Loom is now officially part of Dropbox, and we couldn’t be happier to join forces!" While Hackpad officially announced acquisition in words: "We are proud to announce that Hackpad has been acquired by Dropbox!"
"Loom is becoming a part of the Dropbox family. We look forward to this transition as the next step in creating a home for all of your photos and videos, seamlessly organized, while still keeping them at your fingertips. With Carousel, Dropbox has created a gallery for your life’s memories. It’s a single home for all your photos and videos, automatically organized and always with you."
Dropbox’s novel Carousel app is where Loom has come in handy. The plan is to shut down Loom and add its remains to Carousel which will thus get a fresh dose of energy. And while closing down Loom may appear detrimental to the owners, in fact both Carousel and Loom have pretty much the same goals. So it makes no difference in the long run.
As of March 17th, Loom is "no longer enrolling new users. Existing Loom users can continue to use our service until May 16, 2014. And don’t worry, we want to do whatever it takes to make any transition as smooth as possible. You can export your data directly to Dropbox with no interruption in service. You will receive a follow-up email with more details and instructions. And if you switch to Carousel, you will receive the same amount of free space that you had on Loom on Dropbox, forever. If you were a paid user, you will receive the same quota on Carousel/Dropbox for free, for an entire year!
Alternatively, you will be able to request a copy of your entire library, including all your albums, and original untouched photos/videos inside a zip file."
One of the co-founders of Loom has agreed that this line of action lies in the long-term interests of his company. The same goes for Readmill, which will have more of an effect on the global milieu via joining forces with Dropbox than trying things out on its own. So while dismantling a project may be a pain in the neck…sometimes such inconveniences are called growing pains and they promote a burgeoning of business enterprise.
On the other hand, Hackpad and Zulip are being preserved as they are in their current state. "Hackpad will continue to be supported for both existing and new customers, and we'll continue to work closely with the innovative teams that choose to make Hackpad their home," stated Hackpad team.
Dropbox is definitely keenly desirous of changing the future for its own sake as well as for the rest of the global cyber-community. But it will face an uphill battle in its designs to conquer the world market via its newly acquired apps.