Hulu recently purchased additional shows which gives more room for advertising
Thanks to Hulu, absolutely free, ad-supported TV episodes are here for our mobile devices. Prior to this announcement, this new feature had only been restricted for use for the desktops but now people are not going to miss their favorite shows even while they are on the go. Hulu CEO, Mike Hopkins said in a blog post that "With our re-imagining of mobile viewing, we want you, our viewers, to have more access to the content you love, right at your fingertips. Across the TV industry, we're seeing greater access to all types of content, and more ways for you, our loyal TV fans, to forge deeper connections with your favorite shows," Hopkins said. "As the way viewers consume premium TV continues to rapidly evolve, we want to evolve to be able to offer more content on even more platforms."
At this moment no announcement has been made regarding which shows will be available on this new feature or how many episodes will be available for free. The desktop version shows little restriction since a lot of episodes and TV shows can be watched. However, the full seasons were only restricted to Hulu Plus membership which was required per month for a fee of $7.99. The CEO claims that as of today there are more than 6 million Hulu Plus subscribers. This number is expected to grow even further since Hulu has recently made a purchase of the additional seasons of original series Deadbeat, The Awesomes, Quick Draw, and East Los High. Having more shows would also give more room for advertising. Pizza Hut has been a partner with Hulu and a new feature will come out this year which will allow users to place their orders without leaving the Hulu screens.