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Adidas takes shoe customization a notch further

May 17 2014, 4:58am CDT | by , in News | Latest Sports News

Adidas takes show customization a notch further
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The sports company is going to allow you to create sneakers using any image you want as your print

The concept of mi Adidas is kind of like receiving an upgrade in this very department of customization and though this concept already allowed us to customize our Adidas shoes, we will now have something more realistic and a step further on the same platform of customization. The mi Adidas feature allows customers to add a touch of customization to their shows with mixing in and experimenting with different elements but now things are being taken a notch further where Adidas is going to allow you to create sneakers using any image you want as your print. Because who wouldn’t want to wear shows they designed themselves, right?

However, there’s a slight catch with this option because this customization offer is not going to be applicable on all the Adidas originals. Adidas has limited this customization option to the ZX Flux model because according to them, this is the perfect shoe for the customization feature. The sports company also gave the example of the recent success of the Photo Print Prism model as evidence and stated that the success of that was the major driving force behind this new idea. You only have to wait till August to customize and create your own Adidas shoes after the iOS and Android apps are due to launch.

 

source: adidas

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