With a fuchsia colored strapless dress that brought out her sexy figure, Salma Hayek was prepared to show up guaranteeing to turn heads on the Cannes red carpet.
Salma Hayek brought politics to the French film festival Saturday -- The Oscar-nominated actress carried a sign #BringBackOurGirls on the red carpet for the premiere of her animated film “The Prophet.”
Hayek, 47, is the latest celebrity to show support for the 276 schoolgirls kidnapped by Boko Haram terrorists in Nigeria last month. She voiced her opinion in an interview with The Telegraph at the festival as well.
"I've always been involved with the cause of fighting for women's rights and I took the opportunity because there were going to be so many photographers to exert pressure and remind them we want these girls back, they have to do something about it. Even though there is a film festival and I'm so honored to be here and excited about my film, we don't want to forget about it for a minute," Hayek said.
The "Bring Back Our Girls" slogan has been used on social media. Notable figures including U.S. first lady Michelle Obama have posed with the message to urge the return of the girls, taken hostage by the Islamic extremist group Boko Haram a month ago.
Hayek is not the only Cannes participant to use the media coverage to draw attention to a topical event. On Friday, the cast of the Turkish film "Winter's Sleep" held up signs with the hashtag Soma. Soma is the Turkish city where 301 people were killed in an explosion and fire in a coal mine, the country's worst mining accident.
Protests aren't allowed on the Cannes red carpet but Salma Hayek says she decided to risk it to promote the cause.