The World Cup 2014 is starting in two days and the sponsors are throwing out their hottest marketing stuff. Nike released a 5 minute animated movie titled "The Last Game" that tells the story about risky football versus safe football. A mad scientist and his clones want to prove that riskless football is more effective.
The Scientist has been analyzing the game for years. He is dismissive of the audacious risks that the likes of Cristiano Ronaldo, Zlatan Ibrahimovic and Neymar Jr. take on the pitch. His research, which includes the claim that Ibrahimovic's overhead kicks have a 76 percent chance of missing, leads him to create The Clones, automatons programmed to remove all risk-taking and focus only on efficiency, decision-making and results.
Following the opening scene, where The Scientist introduces The Clones, we witness the dulling effect of their style of play on the world of football. Brilliant football ceases to exist and the game becomes almost extinct. With the real players now leading "normal" lives, Brazilian legend Ronaldo (O Fenómeno) decides enough is enough and goes on a mission to reignite the game with brilliant football from the re-assembled group of the world's most brilliant players.
Stars like Ronaldo, Neymar Jr., Rooney, Zlatan, Iniesta bond together to defeat the clones in one last game. The short-film is highly entertaining and the animated versions of the soccer stars are hilarious. The story is insane, but the resulting movie is highly entertaining. Watch the movie below.
The video is already viral with over 4 million views. The Last Game was created by Nike, Wieden + Kennedy and Passion.