Wall Street expects Kindle Unlimited to drive over $1 billion in sales for Amazon.
A couple of days ago, a few Kindle readers saw a new landing page on Amazon's website. It was called Kindle Unlimited, which offers unlimited access to Kindle books for a monthly subscription fee of $9.99. Amazon quickly removed the link, but GigaOM obtained a cached copy of the page.
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Now, Amazon is officially launching the service, and there's even a 30-day free trial to lure more bookworms into the fold. Kindle Unlimited offers the subscriber over 600,000 Kindle books, including best sellers like the Harry Potter series, The Lord of the Rings trilogy, Diary of a Wimpy Kid books, and The 7 Habits of Highly Effective People.
Amazon is also offering unlimited access to more than 2,000 audiobooks from Audible, without the extra charge. Audiobooks include the Hunger Games trilogy, Life of Pi, The Handmaid’s Tale, Capital in the Twenty-First Century, The Great Santini, and more.
Unfortunately, Kindle Unlimited is currently available in the U.S., so avid readers outside America will have to wait. Wall Street expects Kindle Unlimited to drive over $1 billion in sales for Amazon. But Piper Jaffray said that Amazon will need to seal deals with big name publishers to gain momentum.