O'Neal raps in a promo clip for the popular video game to include Williams, the soundtrack's executive producer, in the game's soundtrack, per Spin.com's Colin Joyce:
"Though a sketchy Future remix from last year purported otherwise, former Los Angeles Laker Shaquille O'Neal hasn't really had much of a music career since the release of his platinum-selling debut Shaq Diesel. But in a new promo clip for the latest installment of 2K Games' annual basketball title, via XXL, the Kazeem star says he wants to make his way back to the rap game and petitions Pharrell Williams, the soundtrack's executive producer, for inclusion.
"Naturally, the whole thing goes down in sputtering verse, with some sketchy beatboxing backing it up. With warbling answering machine lines like 'yo, Pharell this is Shaq/put me on the 2k15 track' he doesn't really make the case that he's still in top rapping shape, but it's not really like the dude was splitting Busdriver bars to begin with.
"Who knows, maybe with a boost from the 'Happy' singer he could stage a full-fledged comeback, but if you watch the above video, you don't get the sense that he'll be challenging the likes of Future and YG for the best rap album of the year."
On July 21, O'Neal's official website uploaded a blog about his new girfriend, model Laticia Rolle:
"Former (Boston) Celtic Shaquille O'Neal and his new galpal, Gardner-bred model Laticia Rolle, rolled into Kings in Lynnfield where they bowled a few strings and posed for pics with fans and a man dressed as a giant bowling pin the other night.
"Which is quite a change from their last couple of dates, when they were smooching their way around Paris and sitting in the Royal Box for the Wimbledon matches!
"The couple, who have been dating for just a few months, have been in the state all week, apparently to attend a surprise birthday party for one of Laticia's young rels. We know that because an enterprising reporter for the Fitchburg Sentinel & Enterprise ran into Shaq at a CVS in Leominster and got the 411 as the big guy cleaned out the toy aisle.
"Later, Shaq and Alicia were spotted partying with some rug cats at Chuck E. Cheese. Laticia is a 2006 graduate of Worcester Academy, where she earned a full basketball scholarship to Eckerd College in St. Petersburg, Fla. After suffering a career-ending knee injury her junior year, Rolle launched her modelling career and was chosen from a nationwide casting call to rep Make Up For Ever.
"Laticia is currently a model with Atlanta Models & Talent Inc. She and Shaq reportedly met when she was working as a hostess at Ceviche Tapas Bar in Tampa.
"It is the NBA star's first serious romance since he and Nicole 'Hoopz' Alexander broke up last year. You may recall that they were living together in domestic suburban bliss in Sudbury for months when Shaq was with the Celtics."
O'Neal played in the NBA from 1992-2011. He suited up for the Orlando Magic, Los Angeles Lakers, Miami Heat, Phoenix Suns, Cleveland Cavaliers and Boston Celtics and averaged 23.7 points, 10.9 rebounds and 2.5 assists in 1,207 career regular-season games, per ESPN stats.