T-Mobile USA under CEO John Legere keeps on growing like made. Today the carrier reported second quarter 2014 earnings which demonstrated continued customer momentum and strong financial results. The Company surpassed the 50 million customer milestone in the quarter and again led the industry in branded postpaid phone net customer additions.
T-Mobile reported 1.5 million total net customer additions with over 1.0 million total branded net customer additions for the quarter, including branded postpaid net additions of 908,000 and branded prepaid net additions of 102,000.
The strong branded postpaid net addition performance resulted from continued momentum in gross additions, which were up 30% year-over-year, and ongoing stability in branded postpaid phone churn, which was 1.5% in the quarter, flat quarter-over-quarter and year-over-year.
“We have completely reversed T-Mobile’s trajectory and started a revolution that is changing the rules in wireless,” said John Legere, President and CEO of T-Mobile. “Now -- with more than 50 million customers, 1.5 million customers added this quarter and 5 quarters in a row of over 1 million net new customers -- we are proud to be the fastest growing wireless company in America, with the fastest 4G LTE network and, just this morning, recognized for having the best Customer Service nationwide.”
Since launching Un-carrier in 2013, T-Mobile has transformed the wireless industry with innovations such as No Annual Service Contracts, equipment installment plans, the JUMP! device upgrade program, free international data roaming, and lifetime free data allowances for tablets. Earlier this year, the Company launched “Contract Freedom,” which reimburses Early Termination Fees (ETFs) for individuals and families who make the switch to T-Mobile. In the second quarter of 2014, the Company again expanded the Un-carrier portfolio with:
- Un-carrier 5.0: “T-Mobile Test Drive,” a new program that invites consumers to try the T-Mobile network and an Apple iPhone 5s device for 7 days for free.
- Un-carrier 6.0: “Music Freedom,” a new offer from T-Mobile which allows Simple Choice customers to stream music from the most popular music services without the data usage counting against their 4G data allotments.