The main goal here is obviously to promote tourism. It also gives the tech giant an opportunity to promote its products, particularly Google Maps.
Japan's Shibuya has one of the busiest railway stations. It's also known for its fashion centers, food, and nightlife. So if you happen to be in the high-tech district, make sure to check out Google's booth to help you find the best places to eat and discover.
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Google has partnered with Shibuya's tourist board and local businesses to enhance tourism in the city. Google installed a gigantic 138-inch screen that runs Google Maps. To use it, just grab the microphone and Google's smart voice search engine will proffer useful directions and tips.
But there's a downside to this simple yet cool campaign. Apparently the noisy environment is making it hard for Google to understand queries. Nevertheless, it managed it pick up simple commands, much to the delight of the tourists who appear to be lost.
The main goal here is obviously to promote tourism. But for Google, it gives the tech giant an opportunity to promote its products, particularly Google Maps.
Source: Google Japan