New Accenture consumer survey found that Black Friday shopping hits eight year peak.
Retailer brace yourself for a huge Black Friday 2014. According to a new survey by management consulting firm Accenture, Black Friday shopping hits eight year peak. In addition consumers are more optimistic about their personal finances this year.
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The survey also found consumer enthusiasm for Black Friday shopping has reached its highest level in eight years. Two-thirds of respondents (66%) said they are likely to shop on Black Friday, compared to 55% who planned to do so in 2013 and 44% who said the same back in 2007.
37% of consumers plan to shop Black Friday online. This is up 5% from last year. This tough means that the online Black Friday has still a lot of room to grow. Consumers also adopt to the earlier Black Friday opening hours on Thanksgiving Day. 45% say to shop Black Friday on Thanksgiving Day. This number is up 7%. Of those consumers planning to shop on the holiday, 47 percent said that they will be shopping in a physical store between 6 PM Thanksgiving Day and 5 AM on Black Friday.
The survey results also suggest that consumers wil spend more during the Holiday shopping season, but are very focused on discounts and sales.
When is Black Friday 2014? Black Friday 2014 is on November 28th.
Again Black Friday retailers will have a whole month to market Black Friday 2014 deals. We will bring you extensive news, ads, deals and reviews of all what Black Friday 2014 has to offer and will guide you to the hottest bargains like we did in the past years.
If you have a question about Black Friday, send a message to our Black Friday Expert.
The Black Friday sales event is bigger than ever and extends into the steadily growing Cyber Monday sales event. Cyber Monday 2014 will be on December 1, 2014.
Check out the lists of the best Black Friday 2013 Deals the best Cyber Monday 2013 Deals, to set your exceptions to which deals you can expect this year. It is not clear yet if we will see any new hot product trends for 2014. So far it looks like we will again focus on TVs, Tablets and smartphones. Last year the new Xbox One and PS4 did not play a role in Black Friday sales. That will change this year. We will see great Sony PS4 Black Friday 2014 deals and Xbox One Black Friday 2014 Deals.
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Check out Black Friday 2014 Countdown to find out how many days are left to wait until Black Friday 2014. New to Black Friday? Check out this in-depth report on the history and secrets of Black Friday.