Volkswagen Super Bowl Ad Is Most Shared In History

Posted: Jan 16 2015, 2:15am CST | by , Updated: Jan 16 2015, 2:30am CST, in News | Super Bowl


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Volkswagen Super Bowl Ad is most Shared in History

The 2011 Volkswagen Super Bowl commercial is the most shared of all time. The legendary ad featured the mini Darth Vader.

There will be no Volkswagen Super Bowl 2015 ad, but the brand still manages to be in Super Bowl headlines. Video ranking platform Unruly revealed the top shared Super Bowl Ads of all time and the Volkswagen Super Bowl 2011 with the mini Darth Vader beats all ads including all Budweiser Super Bowl ads.

The Volkswagen commercial featuring a mini Darth Vader, has attracted more online shares across social media than any other Super Bowl commercial (5,279,772 shares). However, the VW Super Bowl Ad is no longer the most shared ad of all time after it was overtaken by Activia’s World Cup ad, “La, La, La” - featuring Shakira last summer (5,875,075).

Budweiser appeared the most frequently on the all-time Super Bowl ad list. The Budweiser tribute to the victims of 9/11 from Super Bowl 2002 (#2), featuring its famous Clydesdale horses, is the beer company’s most shared Super Bowl ad to date, attracting 3,480,685 million shares. The video trends every year around the anniversary of September 11.

Its next most shared ad is “Brotherhood” (#3), which was the most shared commercial from the 2013 Super Bowl. The most popular ad from last year’s Super Bowl, Budweiser’s “Puppy Love”, is in fourth position after attracting more than 2 million shares.

The new Budweiser Super Bowl 2015 Ad, which is a continuation of the Puppy Love commercial is set to enter the top 10 of the most shared Super Bowl ads.

Most Shared Super Bowl Ads

Ranking Methodology

Unruly’s Top 10 Super Bowl Brands data is based on data from the Unruly Viral Video Chart and Unruly Analytics, which ranks videos by the number of shares they attract across Twitter, Facebook and the blogosphere as opposed to the number of views. As such, it’s a true measure of a brand’s viral success, ranking branded content by the volume of active pass-on rather than the more passive metric of video consumption (views).

I4U News will again bring you full coverage of the Super Bowl 2015 Ads. The Super Bowl 2015 will take place on February 1, 2015 in Arizona. The Super Bowl XLIX game will be played in the University of Phoenix Stadium in Glendale. NBC is broadcasting the Super Bowl 2015. The Super Bowl 2015 Halftime Show will be performed by Katy Perry. The constantly updated Super Bowl Ads List is tracking all 2015 Super Bowl Ads.

Check out our Super Bowl 2015 Dates, Times and FAQ Guide for everything you need to know about the Super Bowl XLIX. Also find out how to watch the Superbowl online.

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The Author

<a href="/latest_stories/all/all/2" rel="author">Luigi Lugmayr</a>
Luigi Lugmayr () is the founding chief Editor of I4U News and brings over 15 years experience in the technology field to the ever evolving and exciting world of gadgets. He started I4U News back in 2000 and evolved it into vibrant technology magazine.
Luigi can be contacted directly at




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