Though Apple had a pretty shaky start to their music streaming service, with Taylor Swift and indie artists issuing public outcries about the lack of royalties, they are getting back on track. The new service will be the only place where fans of Pharrell will be able to hear his new song. This is great for Apple, as Pharrell makes pretty much every hit song.
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The announcement was made last night by Pharrell himself and Apple, and they teased that the song would be called "Freedom." The funny part is that they actually previewed the song over a month ago while at the Apple Streaming announcement, and most people didn't even notice! However, the song is very catchy and sounds like it will be the "Happy" singer's next hit. If the world agrees that it's his next hit, then they'll have a good reason to sign up for Apple Music. The song goes live on June 30th, when the service launches.
According to The Guardian, the song is already the backing music for Apple Music's first commercial — which is, in fact, the commercial actually announces it as a new Pharrell track. As Pharrell is also included in Beats, it is likely to premier on that when it is on the radio. But it likely that the song will remain as an exclusive inside of Apple Music's Connect section, where it can only be played by paid subscribers or people signed up for the free trial for at least a month. If that's the case, it'll be interesting to see if a song can become a hit from behind a paywall — or if the song doesn't just leak everywhere immediately, given how the internet works. Tidal quickly faced the same issues with its exclusives, and it's likely that someone will be out there ready to give "Freedom" the freedom from Apple Music.
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