DirecTV will offer credit worth $500 to every customer who switches to AT&T. AT&T wasted no time in trying to boost itself in the communications market after acquiring DirecTV.
DirecTV recently announced it will give its customers free credit if they switch to AT&T. The credit will be worth $500 for every single line switched. Apparently AT&T decided not to waste any time and make the most of its recent acquisition of DirecTV.
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AT&T used its presence in the TV market to try to boost its sales in the communications market. The offer is a bonus offering and is sure to attract many DirecTV users to the wireless network.
The announcement was made on the 10th of August. The bonus will cover the $300 bill credit per line. The same deal is also being offered to the user of the U-verse platform.
The entire merger is a testament to the future where combined companies seem like the best business model. Especially in the world of telecom and TV the model will be extremely beneficial. Subscribers from service will be easily lured to the other in point of credits and other perks.
"This is a unique offer and unlike anything we’ve ever done – all to celebrate DIRECTV now being part of the AT&T family,” said David Christopher, chief marketing officer, AT&T Mobility. “This is another way we're making it better when you choose TV and wireless from AT&T.”
Similarly subscribers can combine their DirecTV orU-verse TV and AT&T wireless service in a single bill. The customers will receive an extra bonus. The extra bonus will consist in the form of 10,000 ‘Plenti’ points on the American Express.
The American Express’s Plenti points are reward points. Customers can redeem against the services many participating companies. Companies such as Exxon, Mobil, Macy’s, and RiteAid are participatory members. The first batch of the subscribers who combine their bills will be given a $10 discount on the bill.
AT&T has also released a combined All in One deal which offers services in both the network and DirecTV.