How To Still Get Excited About The September 9 Apple Keynote

Posted: Sep 8 2015, 8:32am CDT | by , Updated: Sep 8 2015, 5:32pm CDT, in News | Apple


How to still get Excited about the September 9 Apple Keynote
Photo Credit: Getty Images

You feel like you know everything already that Apple will unveil tomorrow during the September 9 event. You are not alone. Here is how you can still get excited about the Apple event.

Tomorrow is the eagerly awaited September 9 Apple event. Tim Cook will take the stage at the Bill Graham Civic Auditorium at 10am PDT to kick off the keynote. If you feel like you know everything about what Apple will unveil tomorrow, you are not alone. We feel the same way. Apple could just scrap the event and send out the press-releases with the detail.

But wait. There is still a way to get excited about the Apple September 9 keynote that will be streamed live online around the world. It will be watched by more people than ever as for the first time Windows users can watch the video stream as well.  

As Apple under Tim Cook seems to care a lot less about leaks, the line-up of new products has been reported about ahead of the event. Especially 9to5Mac has been at the forefront of leaking the details of the upcoming Apple keynote. 

It will be a big event and the new products Tim Cook and his colleges will unveil are the iPhone 6S, iPad Pro, iPad mini 4 and Apple TV 4. The features of each new product have also leaked. The highlights include 3D Touch Display of the iPhone 6S and the iPad Pro coming with optional keyboard and stylus accessories.

Despite all the leaks that already describe the new products in great detail and in the case of the iPhone 6S include leaked parts, there is still something that is missing. The big secret that remains is how Apple will present and sell the new products.

Apple has the boldness and also creativity to make the simplest things magical. Often there is a surprising depth in research and engineering that went into a simple feature that is exciting to learn about.

The demos will be impressive and over amplifying the new features. The new commercials will present the new products as the most beautiful thing ever designed. Sadly that is not true for the iPhone 6S, which will inherit all design flaws of the iPhone 6.

The Apple keynote is dramatic, emotional and powered by Apple's gigantic self esteem. And why not, Apple is the most valuable company in the world.

Apple's keynote have one flaw. The first segment is all just about numbers and self celebration. The sales numbers are for most consumers just boring. If you are not in the industry or a financial analyst you can miss the first 5 minutes of the Apple keynote.

So log on to the Apple Live stream tomorrow at 10am PDT for an exciting show no matter what.

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The Author

<a href="/latest_stories/all/all/2" rel="author">Luigi Lugmayr</a>
Luigi Lugmayr () is the founding chief Editor of I4U News and brings over 15 years experience in the technology field to the ever evolving and exciting world of gadgets. He started I4U News back in 2000 and evolved it into vibrant technology magazine.
Luigi can be contacted directly at




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