Tobii, an eye tracking company announced today that its hardware and software which were in prototype phase are finally ready to be installed in various electronic devices.
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This means the introduction of this new technology is opening various new doors for mobile and computer gaming and an entirely new virtual world.
Tobii, in the past, also licensed its technology to different third party gaming products like EyeAstroids. It was an arcade shooter which could be controlled through eyes.
There was even an Assassin's Creed PC game, which paused when you looked off screen. This time around, Tobii has an official platform called IS4.
IS5 has been fitted with a chip technology called EyeChip which will introduce eye tracking to the tablets, PCs, VR and AR headsets, laptops, and even automobiles.
The IS4 is Tobii’s sixth gen eye tracker. There is also an ”EyeX” pack by Tobii which is a cheap kit to experiment with eye tracking that Tobii has situated as an approach to get game makers to coordinate the features in new titles from the get go.
The kit is only priced at $195. The division of the company which is dedicated to consumer technology and automotive industry called Tobii Tech is now working very hard on trying and weaving eye tracking into devices with screen and keyboard-mouse setup.
The device makers through early access can apply to get reference design info, integration guides, and other tools to fit hardware with Tobii's eye tracking system.
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We are not yet sure what benefits will we be able to get from the eye tracking technology. The real value in consumer eye tracking has yet to be fully realized.