Watch the official Mini Super Bowl 50 commercial.
BMW has released the Mini Super Bowl 50 Ad online on Youtube ahead of the Big Game. The Mini Super Bowl 50 Ad is a star studded commercial. The car brand has ramped up its Super Bowl campaign with powerful videos featuring the celebrities appearing in the Ad.
The stars in the Mini Super Bowl 50 commercial include tennis legend Serena Williams, American soccer star Abby Wambach, rapper T-Pain, Michael Whinnet, Baseball legend Randy Johnson (The Big Unit), skateboard icon Tony Hawk and legendary Hollywood actor Harvey Keitel.
The campaign is all about defying labels.
Serena Williams, who just lost the finals in the Australian Open to German Angelique Kerber, opens the Mini Super Bowl 50 ad and Harvey Keitel ends it in style. Overall though the Mini Super Bowl 50 ad is just living off the big number of celebrities that appear in the commercial. There are no funny lines or any action. While not that entertaining, the Mini Super Bowl 50 might just sell cars, which is what the marketers want.
Since its introduction in 1959, MINI has stood for intelligent design, iconic style and unparalleled motoring thrills. The original Mini was developed in response to a fuel shortage in the wake of the Suez Canal crisis. In 1957, Alec Issigonis, the top engineer of the Morris Company, was challenged to design and build a small, fuel-efficient car capable of carrying four adults, and what he built was a perfect balance of fuel efficiency, functionality and fun. It’s from this heritage that the philosophy of MINImalism was inspired. MINImalism is a commitment to doing more with less, and these virtues were not lost on the endlessly inventive mind of racing pioneer John Cooper. He recognized the performance potential in the Mini’s uncompromised simplicity and turned it into a world-champion rally car.
The current MINI family builds on the tradition of the classic Mini, adding state-of-the-art technology and modern levels of safety, quality and reliability. And now there is a MINI model to suit just about everyone. Drivers can choose from the iconic MINI Hardtop 2 Door, the MINI Hardtop 4 Door with more room for your friends , the open-air motoring experience of the MINI Convertible, the versatile MINI Clubman, or the surprisingly roomy four-door MINI Countryman, available with all-wheel drive. And all are famous for their creative use of space and nimble go-kart handling.
Super Bowl 50 will take place on February 7, 2016, in Santa Clara, at the Levi's Stadium. The stadium is the home of the home of the San Francisco 49ers. Super Bowl 50 will be topping all previous Super Bowl's because of the anniversary. Marketers are flocking to Super Bowl 50 and it will be a huge TV event. Read our Super Bowl 50 Facts to learn everything important about Super Bowl 50.
Find out which Super Bowl 50 Ads will be airing during the Big Game in 2016 and which celebrities will star in the Superbowl 50 commercials.
CBS is broadcasting the Super Bowl 50. The Super Bowl 2016 game will be preceded by a weeklong series of public events held throughout the Bay Area. The Super Bowl City fan village, the NFL Experience and the Media Center will be hosted in San Francisco. The Super Bowl 50 will get a week long treatment on CBS involving specials and Late Night take overs. The Super Bowl 50 Kickoff Time is at 6:30pm ET.
Don't Miss: The Best HDR TVs
Read the latest Super Bowl 50 News.