Whether you are an amateur photographer or a professionally-experienced photo-shooter, Canon USA has the perfect equipment to take you where you want to go – and the recent launch of its PowerShot G7 X Mark II and PowerShot SX720 HS digital cameras is a testimony to that.
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Both cameras come with great technological innovations to produce stunning images, and they are the next thing happening right now in the field of digital hands-free photography.
“In today’s world, compact cameras must work well with other devices and still offer superb quality. The PowerShot G7 X Mark II and PowerShot SX720 HS cameras both provide outstanding image quality with amazing optical zoom lenses and they easily connect with compatible phones, tablets and other smart devices so great images can be shared and enjoyed,” said Yuichi Ishizuka, president and COO of Canon USA.
Scheduled to be released by May 2016 with an estimated retail price of $699.99, the compact Canon PowerShot G7 X Mark II has the following features:
• Bright f/1.8 (W) – f/2.8 (T), 4.2x (24–100mm equivalent) optical zoom lens with Canon’s Intelligent Image Stabilizer (IS) and a 9-blade iris diaphragm;
• Multi-angle 3.0-inch capacitive touch panel LCD with a screen resolution of 1.04 million dots and tilt options of 180° up and 45° down;
• Ability to capture 1080p Full HD video in MP4 format with stereo sound;
• Built-in Wi-Fi®** and Near Field Communications (NFC™)*** capability with a dedicated Wi-Fi button for easy sharing and transferring of images and videos;
• Picture Style function that offers superb command of in-camera color, contrast, and sharpness;
• In-camera RAW conversion, making it possible to preview customized image processing modifications on the camera, without the use of a computer;
• Convenient control ring lever that enables users to quickly switch between stepped and continuous ring movement;
• Time-Lapse Movie feature to help capture images at preset intervals and combine them to create a short movie clip;
• Panning feature that allows the camera to lock onto the main subject using Canon’s Intelligent IS technology to automatically adjust the shutter speed for beautiful background blur.
And scheduled to be released by March this year with an estimated retail price of $379.99, the lightweight Canon PowerShot SX720 HS has the following features:
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• A dedicated Wi-Fi® button for easy sharing and transferring of images and videos utilizing the camera’s built-in WiFi and NFC technology;
• 20.3 Megapixel* CMOS sensor with Canon’s DIGIC 6 Image Processor to help deliver outstanding image quality, even in low light;
• 1080p/60 Full HD video capture with stereo sound;
• 3.0-inch LCD (approx. 922,000 dots) to allow for easy viewing, even from a wide angle;
• Zoom Framing Assist that allows the lens to automatically zoom in or out while the camera follows subject movement and helps keep it in focus;
• Story Highlight feature that enables the camera to automatically compile images and videos3 from a certain day or event into a mini-highlight reel with music and effects;
• Creative Shot mode that uses composition, color and lighting from an original image to create artistic images.