Americans Secretly Love European Soccer Reveals By Google

Posted: Mar 17 2016, 8:36am CDT | by , in News | Latest Sports News


Americans Secretly Love European Soccer Reveals by Google
Bayern Munich's Spanish midfielder Xabi Alonso (L), Juventus forward Mirko Vucinic (C) of Montenegro and Bayern Munich's defender Philipp Lahm vie for the ball during the UEFA Champions League, Round of 16, second leg football match FC Bayern Munich v Juventus in Munich, southern Germany on March 16, 2016. / AFP / ODD ANDERSEN (Photo credit should read ODD ANDERSEN/AFP/Getty Images)

Football, Basketball and Baseball are the American sports. Soccer not so much, but why are Americans Googling European soccer all the time?

Yesterday was another round of the European Champions League. Bayern Munich turned a 0:2 into a 4:2 in a dramatic finish. European soccer is popular in many countries outside of Europe. American sport fans are commonly believed not to be interested in soccer. They love their Football, Basketball and Baseball.

Over the past months I spotted a reoccurring pattern on Google's Insights for Search. I am using the Google Trends tool on a regular basis to find leads for stories. I am often stumped by European soccer stories ranking top for the United States region. Right now queries around Arsenal rank #1 and Lionel Messi, Neymar and FC Barcelona are the second most popular search term.

I see European soccer queries on a regular basis ranking top, not just after a Champions League game day. Right now European soccer outranks Saint Patrick's Day and the Chicago White Sox.

Either Google's data is flawed or Americans have a secret love for European soccer. If the data is not skewed than it is time for Americans to come out and tell the world that they are into soccer. Yesterday Bayern Munich made it also into the overall search trends of the day at rank #7 and Barcelona vs Arsenal ranked #4.

Google Search Trends March 17

Search data via the Google Trends page.

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The Author

<a href="/latest_stories/all/all/2" rel="author">Luigi Lugmayr</a>
Luigi Lugmayr () is the founding chief Editor of I4U News and brings over 15 years experience in the technology field to the ever evolving and exciting world of gadgets. He started I4U News back in 2000 and evolved it into vibrant technology magazine.
Luigi can be contacted directly at




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