Amazon Prime Day 2016 Is July 12

Posted: Jun 30 2016, 1:05am CDT | by , Updated: Jun 30 2016, 2:19am CDT, in News | Black Friday


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The big Amazon sales event is back. Amazon announces more than 100,000 deals worldwide exclusively for Prime Members on July 12.

Amazon brings back Prime Day. This sales event almost matches the Amazon Black Friday sale. On Tuesday, July 12, the second-annual Prime Day will feature more than 100,000 deals worldwide exclusively for Prime members, making it the biggest Amazon event ever.

New and existing members in U.S., U.K., Spain, Japan, Italy, Germany, France, Canada, Belgium, and Austria, will find deals across nearly all departments and categories, ensuring there will be something for everyone.

Members in the U.S. can shop starting at midnight PT, with new deals as often as every five minutes throughout the day. To participate in Prime Day, sign-up or start a free trial of Prime on or before July 12 by visiting

“Prime Day is a unique opportunity to discover new items and great deals, on top of our already low prices. Following last year’s record sales, we have dramatically increased the inventory behind many deals. In fact, in the U.S. we have nearly double the TV units compared to Black Friday and Cyber Monday combined,” said Greg Greeley, Vice President Amazon Prime. “Even with this massive selection we know many of the Prime Day offers will sell out, so members should download the Amazon shopping app to receive notifications on their favorite deals.”

Last year's Prime Day was the biggest day for sales internationally up to that point. Beyond the top selling deals, and best-selling devices, there were other chart topping categories in each Prime-eligible country. 

Amazon will have a Prime Day Countdown sale beginning on July 5 through July 11.That means members in the U.S. will find summer entertainment deals starting July 5 including a 32-inch TV bundle with a Fire TV Stick for $119.99.

Countdown deals will include gadgets on-the-go, products perfect for summer travel, for foodies and outdoor living, back-to-school and in-home essentials and daily deals on top of TV series and blockbuster movies available to rent or purchase and instantly stream through the Amazon Video app on TVs, mobile devices, Amazon Fire TV, Fire TV Stick, and Fire tablets, or online.

The deal inventory of TVs in the U.S. will be nearly 2x than Black Friday and Cyber Monday combined. Amazon is now making Prime Day a full blown Black Friday like sales event by adding more TV deals and added the countdown sales period.

In celebration of Prime Day, Amazon customers have an opportunity to win an unforgettable Prime Music Experience. In the U.S., starting today and running through Prime Day, customers can listen for a chance to win one of twelve unforgettable experiences with top artists, including Carrie Underwood, Blink-182, Norah Jones, Flo Rida, The Lumineers, Pentatonix, and more.

Each winning experience includes airfare, hotel accommodations, tickets to see the artist in concert, and best of all—a meet-and-greet with the artists themselves. Prime members in the U.S. can participate by listening to a song from select Prime Music playlists, each associated with a prize. For full details on the U.S. plan and alternate method of entry visit There will be similar Prime Music Experiences taking place for Amazon customers in the U.K., Germany, Austria, and Japan.

Prime Photos is sponsoring the Prime Day Prime Photos Sweepstakes launching June 30th. Customers who upload a photo to their Prime Photos account between June 30 and July 12 will be eligible for a chance to win $5,000 in Amazon Gift Cards. The winner will be chosen at random. For full details and an alternate method of entry, visit

Save 5% on Prime Day and every day at Prime members who open an Amazon Prime Store Card now through Prime Day and get a $50 Gift Card instantly.

On July 5 and July 12, Prime Members in the U.S. can save up to 40% on a Kindle Unlimited membership. Enjoy unlimited reading from over one million titles on any device, including all seven Harry Potter books, the Wayward Pines Trilogy, The Man in the High Castle, the Paper Magician trilogy, over 300 Lonely Planet travel guides, and Kindle Singles from top authors such as Jodi Picoult, Nelson DeMille, and Hugh Howey. 

Amazon Prime Day 2016 is going to be a huge opportunity to score deals. As last year, the best deals will be very hard to get as they are offered at random times in lightning deals widgets. We will again like last year inform you what the best deals are and when they are likely to go on sale.

Keep your eyes pealed on our Black Friday Hub, where we will host our Amazon Prime Day 2016 coverage.

Buy Now on Amazon

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The Author

<a href="/latest_stories/all/all/2" rel="author">Luigi Lugmayr</a>
Luigi Lugmayr () is the founding chief Editor of I4U News and brings over 15 years experience in the technology field to the ever evolving and exciting world of gadgets. He started I4U News back in 2000 and evolved it into vibrant technology magazine.
Luigi can be contacted directly at




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