Pokemon Go is to hook up with McDonald’s for a highly profitable venture. It looks like there is strength in numbers.
While Pokemon Go is a very popular game, it is a moot point how it will be making a whole lot of money. Well, for one thing, in-app purchases and sponsored locales are two methods of raking in the gold. This is in keeping with a previous game by Niantic, termed Ingress. The company’s first customer remained a mystery up until now.
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After some investigation, the experts have claimed that there is a sponsorship system imbedded in the game’s code. One of the sponsors that has been decoded is none other than the good old burger chain known as Mcdonald’s.
This information was available on Reddit via (Gizmodo). When the file was deciphered by the analysis team, the word “McDonald’s” emerged from the rubble much to the surprise of the onlookers.
The strings in the random computer language words that were a part of the code were thoroughly examined and they revealed the Golden Arches lexical unit. This seems to be a game changer (no pun intended). Pokemon Go’s first real sponsor is a behemoth.
Image: Bryan Menegus / Gizmodo
The promotion scheme that is in synch with McDonald’s will be a pretty loud affair. Its fame and fortune will reverberate through the corridors of present day history in the making.
Deconstructing game codes is in itself a game that pays off in huge dividends. Fast food with a side order of Pokemon is the new kid on the block. Pokemon Go has so far surpassed Facebook and Twitter.
What better candidate to sponsor this highly popular game than the biggest and most successful burger chain in the global village. McDonald’s has become a love-hate thing among Americans.
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They keep blaming the fast food chain and yet they can’t help keep away from the tasty chow available at the red and orange logo drive-in restaurants. With Pokemon Go being a contender for McDonald’s services as a worthy sponsor, the scene is set for a partnership that will prove very lucrative for both parties in the long run.