INFINITI announces U.S. pricing and reservation program for all-new 2017 Q60 Sports Coupe. Pricing starts at $38,950 for Q60 2.0t rear-wheel drive model. Also Emmy-nominated actor Kit Harington stars in new INFINITI Q60 film.
2017 Infinity Q60 Sports coupe is about to arrive in September. However the company has announced the price of 2017 Infinity Q60 before its arrival in market. Selected models of third generation 2017 Infinity Q60 will be arriving this September and we are pretty excited for all of them.
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The pricing of 2017 Infinity Q60 starts from $38,950. While a special reservation program for all these cars is also in motion. It will allow the customers to book a car in advance.
Along with that it will allow the customers to have a gift from company to go with the car. The curated gifts that will be given to Reservation Program participants will include GoPro Hero4 Silver Camera, Rosewood Hotel one-night accommodation, Tumi Tegra-Lite carryon luggage and special culinary experience and Bose SoundTech 20 Series III Wireless Music System. All of these will be the part of Reservation Program for Customers.
2017 Infinity Q60 will be offered in a variety of grade levels. These will include rear-wheel drive mode, all-wheel drive mode, and all-new advanced turbocharged technology.
The price of basic 2017 Infinity Q60 will be $38,950. The 2017 Infinity Q60 AWD will be available in $40,950. 2017 Infinity Q60 Premium in $41,300 and Q60 Premium AWD in $43,300. All of these cars will be available in 2.0 liter turbo engines. The basic and Premium modes will have rear wheel drive while the AWD modes will have an all-wheel drive.
2017 Infinity Q60 Premium in 3.0 liter Twin Turbo V-6 engine will be available in $44,300. It will have a horsepower of 300bhp. The 2017 Infinity Q60 Premium AWD in 3.0 liter V-6 Twin turbo 300 bhp engine will be available in $46,300.
On the other hand, INFINITI Q60 also makes a film starring one of the world's most talked about actors, Kit Harington. Emmy-nominated Harington is stars in one-minute short film for INFINITI'S Q60 titled "Tyger."
“Kit Harington is a unique and refined talent,” said Melissa Bell, INFINITI senior director of Marketing. “He is performance orientated with intelligence and a passion for his artistry and the Q60 has inspired a powerful performance from him in ‘Tyger.’ In this one-minute drive we’re thrilled to take viewers on a test-ride through multiple emotions. The Q60 is a dynamic automobile, driven by one of the world’s best actors – a winning combination.”
Watch the Tyger film below.
"What inspires me personally in my life, is a beautiful piece of writing – something which is specific, delicate and beautiful," said Kit Harington.
"The Kit Harington film is just the first piece of an completely integrated marketing campaign for the all-new Q60 that includes key strategic partnerships including media partners and influencers," said Allyson Witherspoon, director of marketing communications and media at INFINITI USA.
"Throughout late summer and into the fall, our message of ‘The Coupe is Back' will remind that nothing can provide the style, performance and personal expression than a car like the Q60 can."
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INFINITI marks the launch of the dynamic INFINITI Q60 with Harington's "Tyger" film. It is one of three new films being released to mark the launch of the Q60. INFINITI are due to release web films in the coming weeks of Audio Engineer and Music Technologist Young Guru and Sneaker Designer Sophia Chang.