Taipei-based technology major BenQ on Wednesday announced the acquisition of leading e-gaming accessories and equipment brand ZOWIE for an undisclosed sum.
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With this acquisition, all future BenQ gaming-related merchandise will be introduced under the ZOWIE name.
"The acquisition of ZOWIE would strengthen BenQ's position in the industry as a company that fully supports the entertainment and gaming ecosystem," BenQ said in a statement.
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Combining the core competences of BenQ and ZOWIE, new ZOWIE branded eSports devices will focus on personalization to provide innovations that will enhance player performance in India.