Live Apple IPhone 7 Keynote Updates With Highlights

Posted: Sep 7 2016, 11:36am CDT | by , Updated: Sep 7 2016, 2:04pm CDT, in News | Apple


Live Apple iPhone 7 Keynote Updates with Highlights

The iPhone 7 media event is here.

Apple is hosting a media-only event at the Bill Graham Auditorium in San Francisco. You have a front row seat with the online live video stream of the September 7 Apple media event kicking off at 10am PDT.  

Tim Cook and his team will unveil the iPhone 7 and Apple Watch 2. There is also speculations about new wireless AirPods and new Beats headsets. Below we will live update what Apple is announcing. 

Live Updates of Apple iPhone 7 Event

11:55am: The Apple keynote is over. 

Read all the iPhone 7 and iPhone 7 Plus Details.

Read all the AirPods Details.

Read all Apple Watch Series 2 Details.

11:35am: iPhone 7 runs on A10 Fusion CPU. It's 40% faster than A9. 

11:30am: Apple AirPods are official running on W1 chip.

11:20am: iPhone 7 Plus with Dual Lens camera support 2x optical and 10x software zoom. It also will be able to do DSLR like photos with blurred background.

11:00am: The new iPhone 7 is official and comes in Jet Black and Black.

10:55am: Apple sold 1 Billion iPhones!

10:48am: Nike and Apple make a special Apple Watch for runners. The Apple Watch Nike+ is supposed to be easy to use.

10:37am: Apple Watch Series 2 Unveiled. It is swim proof!

10:33am: Pokemon Go Apple Watch App Announced!

10:28am: Apple goes through watchOS 3 features

10:25am: Apple Watch is #2 Watch Brand in sales, behind Rolex. Top selling smartwatch.

10:21am: Apple iWorks supports now real-time collaboration

10:15am: Apple talks about education and supporting schools

10:10am: Nintendo brings Super Mario Run to the iPhone and iPad!

10:08am: 140 Billion App Downloads. YoY growth 106% last month, 2x global revenue than Google Play

10:05am: Apple Music has over 17m subscribers.

10:05am: Carpool Karaoke comes to Apple Music in 2017.

10:03am: Pharrell Williams joins Tim Cook and James Corden in the Carpool Karaoke.

10:00am: The September Apple Keynote begins with a Carpool Karaoke skid with James Corden!


9:58am: Looks like Apple is not doing the live blogging anymore. The video streaming page only shows the video player.

9:52am PDT: The Apple Media event media stream is live. Beats 1 is playing and the camera shows the audience. A room full of journalists including Walt Mossberg.

9:30am PDT: 30 minutes until the keynote begins

The Apple media event on September 7 defines the most important sales quarter for Apple. The iPhone is still by far Apple's most important product. All the growth comes from the device that is in its 9th year. In 2018 Apple will celebrate the 10th anniversary of the iPhone with a new design and OLED screen technology.

Apple presents the new iPhone 7, Apple Watch 2 and more new hardware at the Bill Graham Auditorium in San Francisco. The Apple iPhone 7 keynote is led by Apple CEO Tim Cook. He is joined by members of the executive team presenting the new products. Besides the new hardware, Apple is making the upcoming major operating systems macOS Sierra, iOS 10 and watchOS 3.

It is key for Apple to present the iPhone 7 in a way that existing iPhone 6 and iPhone 6S owners will want to upgrade. Without the existing costumers, the iPhone 7 will not be a sales success. With smartphone sales falling, it is imperative for Apple to have a successful iPhone 7. Apple's stock (APPL) was quite steady over the summer. Investors seem to have still trust. Apple needs to deliver a strong Holiday quarter to keep that trust.

The September 7 keynote brings also the big numbers of Apple's success. Apple Store and Apple Music statistics are a staple in Apple Media events.

The September 7 media event is streamed live on A full video of the keynote will be made available after the event ends on the Apple Youtube channel. Read the latest news about Apple.

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The Author

<a href="/latest_stories/all/all/2" rel="author">Luigi Lugmayr</a>
Luigi Lugmayr () is the founding chief Editor of I4U News and brings over 15 years experience in the technology field to the ever evolving and exciting world of gadgets. He started I4U News back in 2000 and evolved it into vibrant technology magazine.
Luigi can be contacted directly at




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