Spotify’s New Daily Drive Playlist Blends Music And News

Posted: Jun 12 2019, 6:03am CDT | by , in Technology News

 

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Spotify’s new Daily Drive playlist blends music and news
Photo credit: Spotify

The playlist updates throughout the day to keep music and news fresh.

Spotify on June 12 launched its new playlist that lets users listen to music while also getting short-form podcast news updates from media giants like The Wall Street Journal, NPR and PRI.

In a press release announcing the new playlist called “Your Daily Drive,” the company said it will let users in the U.S. access a personalized audio feed that suggests a mix of songs and artists that users already listen to, plus new tracks that they have yet to discover.

The podcasts for the Daily Drive playlist includes news talk shows according to the relevancy and personality of the hosts to a user. Unlike regular playlists that keep certain songs for a while, the Daily Drive updates throughout the day to keep music and news fresh. The user saves time from looking up news articles online, keeping their eyes on the road.

Spotify’s latest driver-focused playlist comes over a year after the company partnered with General Motors brand Cadillac to allow drivers to download the Spotify app directly to their car’s infotainment system without having to connect their phones. Spotify most recently noted that Americans spend 70 billion hours behind the wheel each year, with a huge percentage of it spent commuting to and from work or school.

Meanwhile, the music streaming platform is doubling down on its suggested playlists to appeal to users that don’t have the time to organize their playlists.

Less than two weeks ago, the company launched a new playlist called “A Day in the Life,” which is personalized according to a user’s mood at a particular time of day.

Spotify is in a tight competition with Apple Music in the U.S. and internationally. The company was recently reported to be testing a shared playlist feature that lets multiple users add and listen to songs in multiple devices — something that Apple has never introduced.

Earlier this month, Spotfiy added a listing on the App Store and Google Pay for a new app called Spotify Stations that plays any song or playlist according to the user’s preferred music genre or artist. The app is lighter than the existing Spotify app. However, a number of technology bloggers were quick to point out that Spotify Sessions was almost like Pandora, its other rival.

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<a href="/latest_stories/all/all/81" rel="author">Mandy Jean</a>
Mandy covers the latest news in Tech and Business.

 

 

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