PriceGrabber.com Survey Shows Customers Do Primary Research Online for Big Buys

May 6 2008, 10:20am CDT | by Shane McGlaun

PriceGrabber.com conducted a study recently of furniture and appliance shopping trends. The results of the study were published in the latest Consumer Behavior Report. The report was based on a survey of 1,949 online customers and compared with a study of 1,417 online customers from 2006.

The study shows that consumers are now spending more time researching purchases on comparison shopping engines. 81% of respondents said they did online research prior to purchasing furniture or an appliance.

31% of respondents say they purchased the product they researched. 43% say they purchase the items based on price. In 2006 70% of online shoppers said they wouldn’t make a large purchase online. The new study shows that only 56% say they wouldn’t purchase online.

Via PriceGrabber

where to buy

Buy from Amazon

What Others Say about This

Chong: Houston should have 'stuck to pot'

Frederick M. Brown / Getty Images Tommy Chong at "The Simpsons" 500th episode celebration in Hollywood, Calif., on Monday. By Access Hollywood Tommy Chong, of “Cheech & Chong” fame, says Whitney Houston would be still be alive today if she had used natur ...
Full article at: MSNBC More like this 1 hour ago

Late payments on mortgages rise again in 4Q

Late payments on mortgages ticked up in the last three months of 2011, the second straight quarter-to-quarter increase after nearly two years of steady decline. Credit reporting agency TransUnion said 6.01 percent of mortgage holders were behind on their ...
Full article at: Long Island Business Network More like this 1 hour ago

Late payments on mortgages rise again in 4Q

NEW YORK — Late payments on mortgages ticked up in the last three months of 2011, the second straight quarter-to-quarter increase after nearly two years of steady decline. Credit reporting agency TransUnion said 6.01 percent of mortgage holders were behi ...
Full article at: Chicago Sun-Times More like this 1 hour ago

Don't miss ...

Shane McGlaun
Leading our review center, Shane knows technology inside out. His extensive experience in testing computer hardware and consumer electronics enable him to effectively qualify new products and trends. If you want us review your product, please contact Shane.
Shane can be contacted directly at shane@i4u.com.